A young instructor leaves a position paying $60,000 to $70,000 annually to open his own studio . What makes this story interesting is the crash-and-burn he experienced when he decided to become the cheapest school in town. Read more about his experience with low pricing .

The third annual Extreme Success Academy presented by NAPMA will cover the Ten Key Trends to watch in the emerging economy . Joining the academy as presenters for the first time is Brian Tracy, the consummate professional who was profiled in the last two issues of Mastering the Martial Arts Business magazine. Brain Tracy International ...

In your view, how much time and effort should instructors invest in generating leads for new students?  Tom Hopkins answers… A school owner’s most important investment of time and effort is to sell memberships. A major part of that effort is to become known as an expert, an advisor in physical fitness and marital arts, ...

Over the last several weeks, we’ve had several high level members of the National Association of Martial Arts Professionals contact our offices about disastrous experiences with MasterCard, Visa and their credit card processing. Basically, these huge companies have refused to accept business from school owners from across the United States. The problems have begun with ...

One of the challenges of martial arts professionals and school owners is a resistance to change. Do you believe in change, if it makes sense? Absolutely. The world is changing around us and if we aren’t able to adapt to that change, then we’ll perish. As Tony Robbins says, either grow or die. Just as ...

The central source of information for professional martial artists around the world. AudienceOur audience is virtually every martial arts facility in North America, professional martial arts instructors, personal trainers, martial arts consultants, fitness professionals, YMCAs, health clubs, ad agencies, key industry professionals and most companies offering a martial arts related product or service. Plus, Martial ...

Renewing students from a short-term beginner program to a long-term Black Belt program is a process that occurs at virtually all martial arts school. How can martial arts instructors use pre-framing to make their renewal process smoother and more successful? Tom Hopkins answers… First, I think it’s very important that instructors show a real personal ...

NAPMA Members Focused on Results Generate as Many as 263 Intros for New Students in a Single Weekend! According to NAPMA CEO Stephen Oliver, “Schools that followed our plan will likely add from 100 to 300 or more new active students this summer, at minimal cost . NAPMA truly created a $1,000,000 summer for many ...

An Interview by Toby Milroy with Miko Peled, NAPMA Maximum Impact Member and Stephen Oliver Coaching Client and Millionaire Wealth Group Member. SENSEI MIKO PELED is another out-standing example of a NAPMA member and martial arts school owner who has learned to balance tradition with a new mindset of how his school and its programs ...

Zig the master of motivation, developed the I CAN Program that is a comprehensive character-building curriculum for your students—parents and your community will recognize it as an “added value” that makes your school unique. You’ll enroll more students easier and improve retention, with the I CAN Program. It’s already being used in academics schools across ...