Clear Thinking and Focused Action Will Steer you Clear the Negative Economy and Interfering Legislators The Worst Economy Since the Great Depression!? Is that really true? More about that later. What is true is that SOME schools will THRIVE and MANY will die during the coming months and year. Which will you be? Everywhere you ...
Read More »Author Archives: Stephen Oliver
Be Careful What You Wish for—You May Get It! Part 2
In the last column I explained that most school owners who want to do multiple schools probably shouldn’t. I gave you a few questions to ask yourself prior to considering a second location: Why do I want a second location? Am I capable of managing multiple locations? Is my existing staff focused on our growth ...
Read More »Be Careful What You Wish for (You May Get It!)
I’ve just been listening to the audiotapes from my boot camp, “The Summit of Martial Arts Millionaires.” As I sit here listening to over 22 hours of tapes, I am blown away by the incredible content. As I facilitated this discussion of how to most effectively run multiple locations, one theme surfaced early: Most school ...
Read More »How I Opened Five School in 18 Months
Do I recommend that you open five schools in 18 months as I did when I was 23? No way! However, these lessons working for opening one school or dramatically growing your existing school. Prior to opening, get extensive training on business operations. Do extensive market research to locate a good market with adequate income ...
Read More »Stephen Oliver's Mile High Karate ® Background Information
Stephen Oliver began martial arts training in 1969 in Tulsa, Oklahoma with Bob Olinghouse and Gran Moulder - Black Belts teaching for the Jhoon Rhee Institute based In Washington, DC. He began actively teaching 1974 and founded his first school in 1975.
Read More »Positioning Your Martial Arts School
Call-Out: “Beginning in 1983 in Denver, I made an effort to emulate IBM’s approach. My ads always touted the benefits of martial arts instruction, explained the benefits of our approach, and never mentioned that anyone else taught this stuff but us.” Years ago, I read a really interesting book called Positioning: the Battle for your ...
Read More »My Secrect of Success, Part 2, With Chuck Norris
The legendary martial artist, movie and TV star and founder of the World Combat League and th Kick-Start Program shares the secret of this success. In part 2 of his interview with Stephen Oliver, Chuck Norris discusses his early martial arts training. As with many martial arts great of his decade, Chuck was first exposed ...
Read More »The Ultimate Martial Arts Enthusiast Shows You How To Systematize and Create a Profitable "Turnkey" School, with Master Ranulfo Gonzalez
Ranulfo Gonzalez is a multi-style 4th-, 5th- and 6th-Degree Black Belt and ultimate martial arts enthusiast and long-time instructor and Mile High Karate chief instructor and corporate trainer. In this interview, he shares with you what he has learned about the extraordinary beneï¬ts of utilizing sales, market-ing and other business systems to operate a school. ...
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