Worry Leaks Worry is a useless emotion. Since your mind doesn’t have enough worry, you invent more; and, most likely, it’s 100 percent worse than reality could ever be. If you have unhealthy emotions of imagined fears or worry, then the body responds with a tense feeling of nervousness, stress-related illness, fatigue, lack of energy ...
Read More »Martial Arts Management
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Step 1 -Complete the Form Below to Request Your FREE 1 on 1 School Progress Evaluationand Receive Your FREE GIFTS! My NAPMA Team and I are on an UNSTOPPABLE MISSION to help our fans (and our industry) take their martial arts school to the next level this year. I’ve generously offered to ...
Read More »Jean Claude Van Damme, Martial Arts Film Star
What advice would you give martial arts professionals who want to achieve higher levels of success? Jean Claude Van Damme answers… The mind is the most powerful thing. Therefore, it is important for you to use your mind to be the best you can be. Use the power of your mind to maintain a healthy, ...
Read More »Protect your Assets with the Right Business Entity, Part 2
Last month, I started a four-part series of columns to help you understand the various entities under which you can do business and their advantages and disadvantages. The primary advantage is to protect your assets. In part two, I present General Partnership and Limited Partnership. General Partnership A general partnership is formed when two or ...
Read More »"Hacking" Your Own Performance
Toby’s Holiday Reading List Awaken the Giant Within – Tony Robbins Mastering Influence – Tony Robbins (Audio Pgm) How to Master the Art of Selling Anything – Tom Hopkins (Book) How to Master the Art of Selling Anything – Tom Hopkins (Audio Program) GOALS – Brian Tracy Psychology of Winning – De...
Read More »Creating Automatic Referrals: Having a Great Program and Student Relationship is Simply NOT Enough
Building a steady stream of referrals in your martial arts school is one of the most efficient and effective sources of new students
Read More »Taking Smart Risks
All of life is a risk. You take a small risk when you drive to work or walk across the street. You take a larger risk when you start a business or invest a sum of money. You take a risk whenever you venture into the unknown that cannot be exactly determined. The ...
Read More »The Formula for Failure and Success
Failure is not a single, cataclysmic event. You do not fail overnight. Failure is the inevitable result of an accumulation of poor thinking and poor choices. To put it more simply, failure is nothing more than a few errors in judgment, repeated every day. You make errors in judgment and then foolishly repeat them every ...
Read More »Wealth vs. Lifestyle
It’s interesting to listen to a group of school owners brag about their schools, according to three measurements: number of students, school size and gross revenue. Let the lying begin.Active student count is the most exaggerated number of them all. For example, I asked an acquaintance that owns a very small school his active student ...
Read More »Using E-mail to Generate New Students
There are several types of e-mail you can use to market your school to prospective students. Among the most common are e-zines, flyers, school newsletters and promotional pieces. An e-zine, or “electronic magazine,” is delivered to subscribers via a Web site or an e-mail newsletter. E-zines are sometimes referred to as “opt-in” lists because everyone ...
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